GRACE NORTHERN, Strategic Account Director
Grace Northern is a marketing specialist, who has experience building communities off and online and is passionate about helping brands share their stories in a way that connects with audiences and drives results. She is experienced in leading client accounts across a range of industries, including: B2B, sports & entertainment, higher education, lifestyle & fitness, non-profits, and tourism.
She began her career working for President Barack Obama, where she worked in various roles on his team including the U.S. Senate, Obama for America Campaign, the Presidential Transition Team, and the White House.
Following her time in politics, Grace worked for Sparxoo, a digital marketing agency, where she was instrumental in growing the agency from 4 to 30 employees while maintaining an average annual growth rate of 50% year-over-year. While at Sparxoo, Grace worked as a Director and Senior Manager. In these roles, she provided strategy and implementation for marketing initiatives including branding, content, digital marketing and website design and development.
Grace earned her Master's in Business Administration from the University of Florida and her Bachelor's in English from Xavier University. She holds certifications in Content Marketing and Inbound Marketing from HubSpot. Grace lives in Tampa with her husband, son, and cheerful yellow Lab, Finley.